Platform Migration from Buddy Press to XenForo and a modified WordPress upgrade.
The client is the leading Pipe & Tobacco magazine from the USA running on an ancient version of WordPress which was highly modified ( including the core ) so they couldn’t follow the default platform upgrade process. They also ran a community forum with millions of posts on BuddyPress which was not performant enough for their traffic, wanting to switch to Xenforo.
We started with fresh versions of Xenforo and WordPress, customized them to our clients need, then we created a custom data importer which successfully migrated all the content between the platforms. We also took care of the SEO part, optimizing the pages to best practices and redirecting the old and broken links to the new structure. This resulted in a 3x traffic increase in the following month.
A zero-downtime migration that tripled the forum traffic in the upcoming months.